Strategic. Systematic. AI-enabled.

Strategic. Systematic. AI-enabled.

We help executive teams turn ambition into measurable performance.


Strategy & Operations Wins

Growth and margin programs across finance, telco, gaming, and manufacturing; service-cost reductions for a digital bank. 

Applied Generative AI

Copilot/ChatGPT embedded in knowledge-workflows; training and enablement rated Net Promoter Score 60+

Trusted Leadership Pedigree

Former Deloitte & CIBC; MBA (Rotman); Executive-in-Residence at TMU; work across corporate, non-profit, and government. 

How We Work

Team-led adoption

We work with your leaders and doers in real sessions so change is owned.  

Pragmatic AI

We use a variety of approaches from workshops to data analytics and apply AI only where it improves speed/quality, with prompts, playbooks, and guardrails.  

Outcomes you can see

We baseline first, instrument metrics, and review progress on a simple cadence.  

Second Order is a boutique advisory focused on strategy execution, process improvement, and pragmatic AI for knowledge work. We clarify priorities, streamline how work gets done, and embed Copilot/ChatGPT where they move the metrics. Clients choose us for clear thinking, team-led adoption, and results they can see. 

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